Jordan Peele's 'Nope' Aims for a $50 Million Weekend Box Office Haul

Jordan Peele's name alone is enough to bring in moviegoers, putting him in elite company at the box office.

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What's more impressive is that all it took was 2017's "Get Out," a social thriller, to achieve that status.

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Moviegoers will buy pretty much anything Peele is selling to them.

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The director's next nightmare vision, "Nope," starring Daniel Kaluuya, Keke Palmer, and Steven Yeun, opens this Friday, and all signs point to it becoming a smashing financial success.

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In its opening weekend, the science fiction horror film from Universal Pictures is projected to earn $45 million to $55 million from 3,700 theatres across North America.

While that would be a good opening weekend for a horror movie, there is optimism that "Nope" will do even better.